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Case Studies

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Hungary: Stupid Questions Get Clever Answers

Case StudiesBy admin2 April 2025

In Hungary, activists led a successful campaign to defeat a referendum on an anti-LGBTIQ law that had already been passed—and built public support in the process.

Russian Sisters and Brothers are Here for You

Case StudiesBy admin2 April 2025

Russian LGBTIQ activists masterfully used the power of family in this campaign showing allies with their LGBTIQ siblings.

How to Make Campaigning Happy: A Story From the Philippines

Case StudiesBy admin1 April 2025

In the Philippines, activists appealed to core national values and centered happiness and family in their public campaign for equality.

When Your Campaign Provokes Backlash, Campaign More!

Case StudiesBy admin21 October 2024

Moldovian activists told us how they responded to the backlash against their campaign on LGBTIQ children in schools.

When the Personal Gets Political: A Story From Kazakhstan

Case StudiesBy admin6 April 2024

Queer feminist activist Zhanar sat down with us to share the story behind their 2023 candidacy for office in Kazakhstan.

Targeting Chemsex at its Roots: Intersectionality and Successful Chemsex Campaigns

Case StudiesBy admin2 April 2024

The best chemsex campaigns from Mexico to Belgium start with a profound understanding of the intersectional vulnerabilities of LGBTIQ people to stigma and other mental health harms.

Going Regional: Campaigning Across Eastern Europe and Central Asia

Case StudiesBy admin4 December 2023

ECOM shared tips and tricks from their TikTok campaign for LGBTIQ acceptance in Eastern Europe and Central Asia.

Changing the Narrative on Violence Against Women in India

Case StudiesBy admin11 August 2023

Breakthrough India shares insights from their award-winning public campaigns against gender-based violence.

Campaigning With Childhood Pictures

Case StudiesBy admin6 August 2023

Russian journalist Sasha Kazantseva fought Putin\’s gay \”propaganda\” law with a viral campaigning encouraging queer people to share their childhood photos.

Campaigning in Highly Polarised Contexts: Trans Rights in the UK

Case StudiesBy admin12 July 2023

This research-based approach to divisive issues can help you campaign for trans rights in your own country, too.

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