Baby Steps in Japan: One Step at a Time Towards Victory
This TIME magazine article sums up what LGBTIQ advocates in Asia can learn from their siblings in Japan.
Trans Day of Visibility: Conversation on Campaign Strategies and Ideas
Transgender Day of Visibility (TDoV) on March 31 celebrates the resilience and success of trans and gender nonconforming people. As we celebrate trans visibility, we particularly think of those who still feel invisible, even in their own communities, and live every day in fear of discrimination or violence. On TDoV and every other day of…
Fighting Back Disinformation
Like many of us, you might be facing attacks from opponents consisting of lies, propaganda, and other forms of disinformation. A natural response is often to snap back with the truth. But one of the foundational principles in communication is that the “currency” of communication is not Truth, but Meaning. So what is to be…
Four SMS Best Practices for Your Next Campaign
Tnis article was curated from New Mode By Rachel Phan, Community Engagement Specialist @ New/Mode Why we believe SMS is the future of digital campaigns. As we mentioned in our SMS Actions announcement, the proof is in the data: Text messages have a mind-blowing 98% open rate compared to just 20% for marketing emails. 90% of text messages…
A 7-Step Framework for Advocacy Messaging
This article was written for Thetilt.org How a seven-step toolbox on shifting migration narratives can help us achieve lasting change. By Genevieve Sauberli and Christina MacGillivray When you hear the word ‘migrant’ or ‘migration’ what images come to mind? We’ve asked that question many times and the answer is always similar; the images that come…
Walking a Thin Line
Campaigners are often tempted to go a little bit beyond the consensus, so that their message cuts across the noise. But there is a thin line between being “edgy” and being distasteful. To illustrate this, we found this very interesting Article by Alfred Verhoeven, which looks at the difference between two commercials From LGBTQ…
Animate Your Activism in Videos
In six animated videos featuring case studies from Poland to Nepal, we sum up our report on global good practices in campaigning.
COVID-19-Related Art To Use for Your Campaigns
© Samson Goetze / Behance This article by Antje Dun was published in The Commons social change library Do you need to find images & artwork related to COVID-19? Here is a list of websites where you can find coronavirus-COVID-19 art to use for your campaigns. Click on the titles to link to the websites.…
LGBTQI+ Mobilising in a Global Pandemic: Best Practices for Inspiration
From Pride rides to rainbow masks, LGBTIQ activists found clever ways to campaign for equality and build bridges amid a global pandemic.
Do You Want To “Raise Awareness”? Well, Stop, or It Might Be a Dumb Way To Die.
Ever thought of dumb ways to die? Watch this! So, is this a good or a bad campaign? This article from the Standford Social Innovation Review shares precious insights on this, and on many other aspects of how to make a successful campaign. It’s worth reading it in full, but for the busy ones, here’s…