Campaigns Should Not Be Easy!

Campaigns shouldn’t be easy! Why difficulty and motivation matter so much in campaign design Thoughts on Dan Ariely’s book “Payoff” “Knowing what drives us and others is an essential step toward enhancing the inherent joy, and minimizing the confusion, in our lives” – Dan Ariely The work of Psychology and Behavioral Economics Professor Dan Ariely…

Street Action 101

This article from wikihow offers a good insight into the 101 of organising a street action. How to Protest Three Parts:Organizing a ProtestGetting Prepared to ProtestProtesting Effectively and SafelyCommunity Q&A When you just can’t stay silent on a particular issue, expressing your views through civil protest is a positive way to make a difference. Gathering…