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Case Studies

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Fighting for Acceptance: A Story of Liberation in Timor-Leste

Case StudiesBy admin2 April 2018

In Timor-Leste, LGBTIQ activists produced a documentary on stories of family acceptance of LGBTIQ people, tapping into a core national value to appeal to the public.

Family Love Trumps Hate in Belarus

Case StudiesBy admin2 April 2018

This campaign in Belarus showcases the value of using core messages like family and love for LGBTIQ campaigning.

"Traditionally Russian" LGBT People

Case StudiesBy admin10 March 2018

Showing queer people shopping together or doing household chores, this campaign showed that LGBTIQ people are \”traditional\” Russians with the same values.

Clapping Transphobia Away in South Asia

Case StudiesBy admin14 February 2018

Engaging over three million people, the #ChangeTheClap campaign aimed to change mindsets and foster public acceptance of trans people.

Queer Hugs Spread Love and Awareness in India

Case StudiesBy admin2 February 2018

Activists offered free hugs to strangers in India as part of their fight to get society to embrace sexual and gender diversity.

Pink Dot: The True Colors of Singapore

Case StudiesBy admin15 January 2018

Organizers shared with us how they managed to organize a large-scale demonstration for LGBTIQ equality in a country where homosexuality was criminalized.

From Macedonia With Love…For All

Case StudiesBy admin22 November 2017

Activists transformed an attack on their office into a large-scale campaign involving an Olympic athlete.

A Grandma and a Good Dose of Humour to Advocate For Acceptance

Case StudiesBy admin3 November 2017

Grandparents starred in a series of humorous campaigns that aimed to normalize LGBTIQ individuals in Slovenia.

Getting Attention in Armenia!

Case StudiesBy admin16 October 2017

Activists launched a provocative poster campaign that went from unnoticed to banned in Armenia. They told us how.

(P)reaching Across the Divide: Campaigning on the Religious Front in Poland

Case StudiesBy admin5 July 2017

This campaign got a high-level cleric speak out in support of LGBTIQ equality.

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