Although the videos have been used for campaign purposes for a long time, they have only recently gained in serious popularity. Why is video content becoming so popular right now? Video as a format is certainly and without any doubt more compelling and visually appealing. But making a video today is easier than ever! With…
Social networks are without a single doubt a must for sending any effective campaigning message into the digital sphere. They allow us two-way communication with our target group members, give us the opportunity to measure and monitor the results of the campaign, but also to employ a wide breadth of content. On this occasion, we…
Struggles between LGBTQ+ persons and POC have never intersected more! Rather than celebrating the accomplishments of the gay rights movement, activists are now proposing that events to shift back to their very radical roots and highlight the struggles of Black Americans. Los Angeles, city that celebrated the very first Pride fifty years ago has decided…
In lieu of the heavily censored rainbow flag, activists in Shanghai used everyday objects to express their pride.