The European umbrella organisation of LGBTQI organisations ILGA Europe and the Public Interest Research Center have just published two essential guides to help activists frame their messages. The first of these, Framing Equality, is a short guide to strategic communications, based on extensive research and building on the experience of activists and communicators from around…
Are you too sending your messages out there “online” and wait for the media to pick it up? Not really working for you either? Here’s a great webinar for you, from the Center for Artistic Activism team
Activists transformed an attack on their office into a large-scale campaign involving an Olympic athlete.
How Plato can help us redefine campaigning Article from the Sheila McKechnie Foundation September 29, 2017 SMK Team We all know that campaigning has been going through a bit of a rough patch, with the lobbying act and all. However, I was still taken aback when someone referred to campaigning as the “C” word. A…
A very interesting report has just come out. It tells the story of how LEGEBITRA, Slovenia’s main LGBT organisation, has developed their messages when the government imposed a national referendum on opening marriage to same-sex couples. This report gives a detailed overview of how the each side FRAMED the debate. The analysis differentiates between the “diagnosis”…
Grandparents starred in a series of humorous campaigns that aimed to normalize LGBTIQ individuals in Slovenia.
Activists launched a provocative poster campaign that went from unnoticed to banned in Armenia. They told us how.
This article from Open Global Rights tells how activists in Hungary mounted a successful public campaign in support of civil society in the face of a 2017 law banning foreign-funded NGOs.
The first Pride flag in space was both an effective gimmick and a meaningful symbol.
The Frameworks Institute distinguishes 11 elements of a frame. A useful “mapping” of the various elements you should consider when developing a message. Framing is the process of making choices about how to communicate. Strategic framing is making these decisions with a clear goal in mind and with the intention of cueing a specific response…